E-commerce

The Global Merchant’s Playbook: How Indian Businesses Can Scale Cross-Border Payments

January 8, 2026 1 min read
Global expansion is no longer optional for Indian businesses — it’s a growth imperative. In this blog, we draw on insights from Deepak Kumar, Commercial Director, India at Unlimit, to explore how companies can design payment architectures that scale across regions, reduce risk, and unlock new markets faster. From local payment methods to flexible infrastructure, discover what it really takes to succeed globally.
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Unlimit Experts
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Unlimit Experts
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India’s e-commerce market grew by 12% in 2025 alone, reaching more than 211.6 billion USD. Confident shoppers and ambitious merchants in the region are showing an appetite for opportunities internationally. As cross-border e-commerce accelerates globally, including key and emerging markets in APAC, LATAM, Africa and the Middle East, companies are discovering that global success depends on having the right payment architecture. For businesses in India looking to scale internationally, payments are no longer a back-office function: they are a strategic growth lever.Deepak Kumar, Commercial Director for India at Unlimit, shares expert insights on how businesses can prepare their payment stacks for rapid, sustainable global expansion in their most relevant markets.

Key takeaways from the guide include:

  • Flexible, local-first infrastructure is non-negotiable, as cross-border spending is projected to reach 320 trillion USD by 2032
  • India’s cross-border e-commerce reached 48 billion USD in 2025 and is set to grow at 17.7% CAGR through 2034, making early payment architecture decisions critical
  • In Southeast Asia, 94% of e-commerce payments will be digital by 2028, led by local wallets
  • Businesses relying on international card routing see 10–40% lower authorisation rates
  • UPI’s expansion into seven international markets shows how domestic payment rails are becoming global corridors

Exploring how payment architecture decisions impact market-entry outcomes, this guide explains why payments must be designed early, covering how funds are collected, settled, converted, and refunded across geographies. It also outlines the operational and financial consequences of delayed payment planning and the benefits of effective planning for future-focused businesses.

Download the full guide to access actionable insights from Deepak Kumar and learn how to build a payment architecture that supports long-term global growth.

Ready to take your business beyond India? Connect with Unlimit’s experts to explore payment strategies designed for international expansion.

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